This trend in real estate is especially popular for those belonging to a Homeowners’ Association, as they often have limits for such public access, and/or those with luxury properties for sale.
Louis Eisenberg, Associate Broker REALTOR ABR SFR of Prudential Towne Realty notes that these events also take place when more than one home is for sale in a community, and agents join up with one another to showcase multiple properties at once.
“If your agent suggests an invitation-only open house, this is generally a terrific thing,” says Eisenberg. “While it may seem exclusive, it weeds out any buyers who aren't a good fit, and actually makes it more likely that you will find the right buyer in a timely fashion.”
Why? According to Eisenberg, the buyers invited to your invitation-only open house have been well groomed. They qualify for a mortgage, they are able to secure financing, and they are serious about finding a home similar to yours.
During an invitation-only affair, several buyers will gather and tour several homes in one evening. Sometimes the events are kept simple, but sometimes agents go all out with hors d'oeuvres and champagne.
Presenting multiple homes in one event may seem like it will prevent you from finding a buyer, but this is not the case, says Eisenberg. With several promising buyers viewing several similar homes, it enables you to find the right buyer.
For more information on selling your luxury listing, please contact Louis Eisenberg, Prudential Towne Realty, 109 E. Main Street, Norfolk, VA 23510, leisenberg@prudentialtownerealty.com, (757) 572-7244, or www.LouisEisenberg.com
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